In an analysis recently completed by the Yukon Convention Bureau, hosting the recent Haywood Ski Nationals provided a boost to the local economy of over $768,000.

The national cross country ski championship, organized by the Whitehorse Cross Country Ski Club, attracted 412 elite athletes from across the country, including ski celebrities like Olympic gold medallist Chandra Crawford. The athletes were accompanied by over 80 coaches and support staff and about 75 parents and fans.

"It was great to see such superb racing on our trails,” said Claude Chabot, chief of competition for the races. "This level of competition is inspiring, whether you're a recreational skier or an aspiring Olympian.

"To see a positive payback for the community adds a layer of icing to the cake and helps make all of our efforts worthwhile.”

About 250 volunteers were involved in organizing the March event, which included five days of racing plus a number of other activities.

The races showcased the world class trail system at Mt. McIntyre, plus gave athletes a chance to see local highlights like the Canada Games Centre and Yukon College.

Most skiers and coaches involved in the event stayed for 10 days or more in the city, giving them lots of time to experience local hospitality.

"Hosting major sporting events like the Haywood Ski Nationals is great for the territory, especially when you consider that March is a slow period for tourism,” said Tammie Hennigar, managing director of the Yukon Convention Bureau.

"Events like this provide a great boost for the whole economy, from hotels to airlines to local restaurant and retail businesses. We look forward to hosting more of this type of event in the future.”

Marketing the territory as a destination for sports groups hosting events has been identified as a priority in the Yukon government's strategic plan, a scheme the City of Whitehorse also endorses.

Submitted by the Whitehorse Cross Country Ski Club and the Yukon Convention Bureau.