Whitehorse Daily Star

Image title

Photo by Vince Fedoroff

ITʼS A GO – Applause broke out early this afternoon at the Sport Yukon building after the Friends of Sima announced Mt. Sima will open for a planned 68-day season for skiers and snowboarders this winter. Laurie Henderson inset

‘Mount Sima will be open this year'

Dig out those downhill skis or that snowboard ... winter's almost here and the ski hill will be open.

By Stephanie Waddell on October 22, 2013

Dig out those downhill skis or that snowboard ... winter's almost here and the ski hill will be open.

The Friends of Mount Sima group announced early this afternoon it has raised the necessary cash to get the hill operating for the 2013/2014 winter season.

Cheers and applause were heard throughout the Sport Yukon building as Friends president Laurie Henderson said the much-anticipated words: "Mount Sima will be open this year.”

It's aiming to open the doors by Dec. 20 for a 68-day operating season.

"We are very excited to have made the decision to open Mount Sima this year,” Henderson said in a statement.

"We met with our partners and many volunteers on Saturday, looked at the numbers and decided that we have the core elements of a winter 2013 operation in place. So here we go.”

She went on to acknowledge that while there are funds in place to move forward with the opening, "this is not risk-free.”

Snow levels and other weather conditions will factor into the success of the upcoming season.

The announcement today included a long list of thank-yous expressed by Henderson to people who had worked on the pledge campaign as well as sponsors and others. With each thank-you came applause.

"(There's) absolutely no doubt in my mind this could not have been done without the support of the Whitehorse community,” she said.

The Friends of Mount Sima group was formed earlier this year, following a vote last July by the board of the Great Northern Ski Society (GNSS) to close the hill amid significant financial problems.

The non-profit society has operated Mount Sima since it opened nearly 20 years ago.

The GNSS has focused on paying off the accounts owed – with various entities like the city and Yukon government providing funding for debts like the chairlift and money to local creditors.

Meanwhile, the Friends have worked to get the hill open again for the winter, working on a pledge program where supporters promised to buy a season's pass, donate or sponsor the hill.

Those who made pledges were encouraged to pay up by Sunday so the group could decide if the hill could reopen.

Approximately 800 season passes were pledged to be purchased.

"We have converted over 500 pledges for season passes and donations into over $215,000 cash in the bank over the last two weeks,” the Friends said.

"This has added substantially to the funds available from Softball Yukon, Yukon government and others who have confirmed full support for the hill. We are looking forward to the season's start.”

Through the pledge program, rates were set at $395 for an adult (ages 19 to 64) pass, $320 for a senior (65 years plus) or youth (ages 13 to 18) pass and $200 for a child (ages six to 12) pass.

With the hill set to operate on a $1-million budget for its estimated 68-day season, Friends vice-president Rod Taylor said it has half the money ($500,000) it's expected to need for the entire season available before the season starts.

Taylor said he expects more money from pledges to come in over the next week.

Those who haven't paid up on their pledges will be given until Oct. 31 to do so. After that, rates will increase, though no decision has been made on how much they will go up.

Softball Yukon put forward $20,000 for the Friends of Sima group along with a $50,000 bridge loan, with the Yukon government having stated it will match up to $70,000 in sponsorship.

Winter user groups of the hill – the Alpine Ski Association, Snowboard Yukon and the Yukon Freestyle Ski Association – are each applying for a $20,000 grant from the Arctic Winter Games legacy fund that would go to the hill.

Don Wilson, who was involved with the winter operation of the hill a few years ago, is set to serve as the acting general manager.

"Don's familiarity with the operation is a great bonus for us,” Henderson said. "His experience, combined with the skills of facility manager Sam Oettli and operations manager Hendrik Weise, will help us move forward quickly with the work that must be completed before the season opens.”

As the Friends of Sima group works on a transition with the GNSS and the city, which has leased the land to the GNSS, details on how purchased passes will be validated with a picture badge "will be announced as soon as possible.

"Keep an eye on www.mountsima.com for announcements, and if you want to purchase a pass, please use the website or visit Sportslife, Angelina's Toy Boutique or Sandors,” Henderson said.

It's thanks to sponsor MeadiaSolutions that iPads have been installed in the three businesses to purchase passes, she added.

Sport Yukon is also assisting by accepting cash, cheques or credit cards as payment.

Meanwhile, Taylor is continuing to encourage more sponsors to come on board.

At this afternoon's announcement, he noted that for the first part of the sponsorship campaign, the group focused on contacting businesses members it already had a relationship with. That means there's still a number of businesses to be contacted.

"We have a really positive show of support so far, and we encourage businesses and companies to consider supporting the hill. The community response has been tremendous, and we look forward to others joining us as partners.”

The lunch-hour announcement wrapped up with the drawings of prizes coming from sponsors for those who have paid up on their pledges.

Comments (16)

Up 8 Down 17

Arn Anderson on Oct 25, 2013 at 3:09 am

The whiney taxpayer syndrome is getting exhausting. Who is going to pay for this, with what, blah blah blah. Out-dated mentality for the masses.

Up 19 Down 4

Just Say'in on Oct 24, 2013 at 5:02 pm

So let me see, that is aprox. 14,000 per day. Now take away cold days, bad weather days, Kids in school all day, Short days daylight from 10-4. hmmm I don't get it, who is doing this math? YTG said they would match some funding to donations but these so called pledges are not donations at all, they are simply discounted memberships and nothing more. What of the assets that have been sold like the lift that the city now owns. How much a month are they going to pay for that? What has happened to the contract with the Zip Line guys and that commitment? What happened to the inquiry into the spending of the Society?

Up 15 Down 4

56 Yukoner on Oct 24, 2013 at 11:16 am

$14.700 a day, less the season passes is what to remain sustainable as walk up customers. I suggest this will fail in the first month

Up 34 Down 11

Joel on Oct 24, 2013 at 6:05 am

I am happy to hear that there will be skiing this winter and sad to know that their business plan will fail.

Up 36 Down 8

Bob graham on Oct 23, 2013 at 9:34 pm

$1M for 68 days of operation translates into $14,700 per day cost to operate! I humbly suggest this is a business plan guaranteed to fail as variables such as weather, break downs, less usage than forecasted are not accounted for. Wishing for the best result never ensures the best result will occur!

Up 35 Down 7

non skier on Oct 23, 2013 at 10:49 am

Tyler,

There are a lot of people that work long hours to ensure Watson Lake has a ski hill and they volunteer their time. I agree that Mt SIMA should not be compared to Watson Lake. Mt Maichen ski hill has 100% support from the town. Mt Maichen does not cost millions to operate. they have night skiing, longer hours, better snow on the hill.

What I am trying to say is Mt Maichen is a successful ski hill and Mt Sima is not! no comparison what so ever!

I will side with the volunteers in Watson lake over Mt Sima Managers any day of the week! They have a proven track record in operating a great Ski Hill with very little operating budget.

Spend a day at Mt Maichen Ski Hill and you will be amazed of what volunteers can really do.

Up 33 Down 16

Yukoner on Oct 23, 2013 at 1:40 am

So now that the city owns the lift are they going to half to pay rent? Is the city responsible for the maintenance? When there is a break down will they phone the city and say come fix your lift? Or will they just give it back to them as a gift. The whole thing is too fishy. I bet there is a better voter turn out next time to get rid of this COW BEV all over again.

Up 27 Down 31

Tyler Nichol on Oct 22, 2013 at 2:52 pm

Good work Friends of Sima. The hill is a great asset for the Yukon. For those of you who don't understand the ski industry, having 50% in the bank before opening is awesome. Most hills start the season with much less. Comparing Mt Sima to Watson Lake's mtn is not a good comparison because of the size difference. Also the managers at Sima are working managers, these guys put in long hours and work hard to keep the place open. I think people need to be positive and support the efforts to keep the hill open. This is a great place for families, kids and everyone to enjoy Yukon winters.

Up 26 Down 26

Josey Wales on Oct 22, 2013 at 12:26 pm

Remember this folks when...

it costs us $30 to dump a p/u truck at War Eagle.

Costs $20 to go swimming.

Our Mt. Sima piggy banks a.k.a parking meters do not take anything but loonies.

Parking tickets are $50.

For but a mere example of user fee laundering...never FREAKIN' mind the regular 10-20% property tax increases.

Oh well, at least a few elite kids can go amuse themselves (at everyone's expense) for 68 days.

All the sports stores can still off load their product.

Kinda like a lose/win deal really.

Should we hold a "pool" to see how long till the bleats of more cash come from the "newest" group with the newer name...for the same problem?

Or now that SBY set the bar, special interest groups can just start laundering cash for each other...making it harder to trace when PISSED away.

Of course that would assume someone may be interested in tracing any of it...thus far?

Seems not.

Up 33 Down 16

June Jackson on Oct 22, 2013 at 12:10 pm

Frankly, I don't care what SIMA does as long as I don't have to pay for it. 1 MIL for MAYBE 68 days? holy cow, that's one expensive hobby.

Do we know yet what happened to the millions of bucks SIMA burned through in 2012?

I share other concerns voiced here that the new group will use what funds they have raised to leverage the City into pouring more taxpayer dollars into it.

I went to the SIMA url and read the statements by GNSS. http://mountsima.com/ My personal opinion is the GNSS statement is complete BS. But that is my opinion, and everyone who wants an opinion should at least go read it. The opening page looks like they have a lot of support, and I hope they can keep up that momentum. I don't think anyone just doesn't want a ski hill, but I think people are real tired of tax hikes to pay for it.

Up 36 Down 13

basic math question on Oct 22, 2013 at 9:46 am

Ummm....where does the other 1/2 million needed in order to operate come from???

Up 38 Down 15

Barry Crayford on Oct 22, 2013 at 9:35 am

So the white elephant rises. I just hope that there are no more trips to council or YTG for funding. The money supplied by these two governments would have greatly enhanced the lives of the less fortunate. YTG seems able to step up for skiing, How about $70,000 for the food bank.

Up 57 Down 30

concerned on Oct 22, 2013 at 8:22 am

So how much of the 1 million dollar budget is going to go to pay the 3 managers? Watson Lakes hill runs on all volunteers. They do pay one employee every season and that is the guy in the rental shop.

You half your needed budget.....can you assure the tax payers of Whitehorse that they will not be required to pay your bills again? Where is the half of the budget coming from.

Up 61 Down 39

Max Mack on Oct 22, 2013 at 8:03 am

A million dollar budget for a 68-day season? Only $215k in the bank? "Expectations" of $500k total before the season starts (which is still only half the budgetted amount).

What is wrong with this picture?

I would be shocked if this new group wasn't back before City Council asking for substantial money well before the season is up.

This on top of the already tremendous direct and indirect subsidies Sima gets from CoW and the Yukon Government and the more than $400k already ponied up by both levels of government this year alone.

Up 50 Down 26

Lisa G on Oct 22, 2013 at 7:48 am

Good job to NEW group, Friends of Sima! Good job on raising the funds you needed to open the Ski hill. I wish you all the best and hope for great success!

Up 67 Down 57

yukoner on Oct 22, 2013 at 7:18 am

So you went and got your bills paid by the city and YTG. Formed a new group now you have the money to OPEN the hill. BUT wait when will the hand be out again? Prove me wrong.

Add your comments or reply via Twitter @whitehorsestar

In order to encourage thoughtful and responsible discussion, website comments will not be visible until a moderator approves them. Please add comments judiciously and refrain from maligning any individual or institution. Read about our user comment and privacy policies.

Your name and email address are required before your comment is posted. Otherwise, your comment will not be posted.